Help for your entire HOA board

Right now, you have a special opportunity to improve your board’s understanding of HOA management best practices. That’s because for a limited time, all members of HOAleader.com can take advantage of a complimentary upgrade to group membership.

With a group membership, the rest of your HOA or condo board–up to 9 additional members–will get their own member accounts.

Each board member gets his or her own log in, providing access to every aspect of HOAleader.com, including:

  • expert advice about smart HOA management practices
  • discussion forum with access to other HOA board members across the country and members of our expert community who understand the challenges you face
  • tips for protecting your association (and yourself) from risk
  • tactics for making your job as an HOA leader easier and more rewarding
  • and much more

Yes, you can add up to 9 additional members of your board for no additional cost. It’s a no-brainer!

Make your job easier. Help the rest of your board get up to speed on HOA management best practices by adding them to your HOAleader.com membership today for no cost.

Already a member? Create complimentary accounts for the other members of your HOA board now.

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HOA Sample Policies Special Report — Brand-New

We are excited to announce the release of our latest special report, HOA Policies: 17 Sample Policies Every Homeowners Association Board of Directors Should Consider.

HOA Policies is another special report that is free to members of HOAleader.com.

Below you can read the table of contents. Each section in this 50+ page report includes an explanation of why the policy is important and aspects of the policy HOA boards should consider.

We lay the groundwork for your board to draft policies and procedures governing a broad scope of association life by providing you with 17 sample policies released exclusively to you by HOAleader.com’s expert contributors. Governing documents and state laws vary, but these samples can serve as a baseline for you to work with your attorney to craft policies that comply with your governing documents and state laws.

Members can download the report here.

(Not a member yet? Sign up for a trial membership.)


Table of Contents
Financial Oversight Policies
1. Assessment Collection Policies   2
     a. Sample 1: Late Fees and Collection Policy   3
     b. Sample 2: Assessment Collection Policy   4
2. Insurance Deductible Policy   9
3. Rentals: Background Check Certification   10
4. Rentals: Hardship Exception to a Ban on Rentals   13
5. Violation And Fine Policies   15
     a. Sample 1: Violation and Fine Policy   15
     b. Sample 2: Enforcement And Due Process Policy   21
 
Governance Policies
1. Architectural Control Policy   25
2. Standards and Procedures for Committees   28
3. Document Retention Policy   30
4. Email Policy   33
5. Model Code of Conduct for Board Members   34
6. Model Code of Conduct for Homeowners   37
7. Pet Policy   40
8. Resolution Regarding Executive Session   44
9. Rules for Recording Meetings   47
10. Towing Policy   50
Strategic Health Care Marketing Logo

Strategic Health Care Marketing: 2010 Index of Articles

Strategic Health Care Marketing, January – December 2010

Accountability

  • Marketing Measurement and Accountability to Take Center Stage, 7/10
  • It’s Time for a ‘New and Improved’ Chief Marketing Officer, 10/10

Advertising/Communications

  • In This David and Goliath Tale, David Loads His Slingshot with Flowers, Interactive Ads, Clever Media Buys, and Direct Mail, 1/10
  • Three Lessons from Swedish Covenant Hospital’s Campaign, 1/10
  • So Retro It’s New: Hospital Ads Employ Photography Reminiscent of Life Magazine to Seize Eyeballs and Build Awareness, 2/10
  • Four Points to Consider from This Case History [of NYU Langone Medical Center Campaign], 2/10
  • Embracing What You Have: A 97-Bed Hospital Builds Patient Traffic by Celebrating Its ‘True Strength,’ 4/10
  • Three Points to Consider for Your Own Hospital’s Advertising Strategy, 4/10
  • One Hospital Achieves a Differentiating Breakthrough—with Animated Drawings, 6/10
  • Four Useful Pointers, Mined During Interviews for This Story [on Animated Drawings], 6/10
  • Intermountain Healthcare Battles Childhood Obesity with Multimillion-Dollar Public Service Campaign, 7/10
  • South Carolina Hospital Counters High-Tech Stance of Competitors with Emotional Advertising Targeting Women of All Ages, 7/10
  • Three Useful Ideas Gleaned in Interviews [for the South Carolina Hospital Campaign], 7/10
  • Micro Campaigns Help Health Care Organizations Break Though Clutter, 10/10

Book Reviews

  • Workplace Clinics and Employer Managed Healthcare: A Catalyst for Cost Savings and Improved Productivity, 3/10

Brand Management

  • Storytellers Boost the Brand—Finding and Activating Brand Ambassadors, 4/10
  • From ‘The Home’ to ‘Health Systems,’ Miami Jewish Masterfully Orchestrates a Name Change, 4/10
  • Will Clarian Health’s New Name Be a Brand Slam? 6/10
  • How to Align Human Resources and the Health Care Brand—Organization-Wide Consistency Is the Goal, 7/10
  • Unlocking Your Brand’s Potential—Five Proven Techniques for Moving Beyond Internal Branding to True Employee Brand Engagement, 9/10
  • The Power of Taglines in Hospital Branding Campaigns—The Internal Focus, 10/10

Business Development

  • Rapid Recovery Joint Replacement’ Gains Popularity Among Providers, Consumers, 2/10
  • Wound Care Centers Struggle to Keep Up with Demand—Outcomes, Information Sharing with Referring Physicians Drive Success, 6/10
  • Access to Executive Health Care Grows, 7/10
  • Personalized Medicine Gains Traction, 9/10
  • Provider, Insurer Partner to Create Environmental Cancer Program, 10/10

Consumerism/Customer Relations and Service

  • Discount Programs Add Value to Employee Benefits, 2/10
  • Arkansas Hospital Adopts Disney Formula and Sees Rapid Improve-ment in Patient Satisfaction, 9/10
  • Virtual Greeter Improves Wayfinding at Lake Health, 11/10

Innovation

  • Empathetic Organizations Innovate and Grow—Hanging Out with Customers and More, 10/10

Internet & Social Media

  • Reporters on Twitter—Who Are You Following? 1/10
  • A Carefully Planned Social Media Policy Manages Risk and Leverages Opportunities, 3/10
  • Ten Key Elements of a Good Social Media Policy, 3/10
  • Social Media Use Should Be a Strategy, Not a Bunch of Disparate Tactics, 5/10
  • Additional [Social Media] Avenues, 5/10

Market Research

  • Customer Advisory Groups Can Offer Powerful Insights for the Price of a Meal, 3/10
  • Community Hospital Takes Shot at Online Research with Social Media Aspects to Help Develop Breast Cancer Center, 11/10
  • When Online Bulletin Board Focus Groups Shine and When They Shouldn’t Be Used, 11/10
  • Targets Count Big When Choosing Research Tactics, 12/10

Physician Relations/Operations

  • Growth from Targeted Efforts Aimed at Physician Splitters, 5/10
  • BayCare Ambulatory Services: The Sales Model, 5/10
  • It’s a Match: Speed-Dating Model Pairs Patients and Docs, 5/10
  • Employed Physicians: ‘A Service Line of Very High Priority,’ 11/10
  • Hospitals Mostly Ignore Physician-Rating Web Sites—But Facilities Should Prod Doctors to Monitor Their Online Reputation and Counter Negativity, 12/10

Planning

  • The Value of Second Opinions for Credence Goods, 3/10
  • Are You Ready to Assess and Address Your Community’s Needs? 11/10

Pricing

  • Wuesthoff Plays Cost Card to Position Itself with Employers, Consumers—EOB Statements Tell a Story, 1/10
  • Need for Strategic Pricing Grows as More Consumers Shop for Health Care, 8/10

Public Relations/Advocacy

  • Family Pet Visitation Programs Unleash Best in Patients, Hospitals, 4/10
  • Ten Excellent Ways to Defeat Your Own PR Efforts, 8/10
  • Are You Inadvertently Hurting Your Chances for Positive Media Coverage? 10/10

Quality and Outcomes

  • Geisinger’s ProvenCare Has Many Admirers, But Apparently Not Among Insurers, 3/10
  • Warming Gowns: A Cool Idea Hospitals Are Embracing, 4/10
  • Should All Hospitals Become Accountable Care Organizations? 6/10

Sales and Promotion

  • Brand and Business Benefit from Sports Celebrity Partnerships, 1/10
  • The High-Altitude View: Some Consultants Speak Out [About Sports Partnerships], 1/10
  • Consumers Declare ER Preference with ‘Take Me There’ Card, 3/10
  • Events with Traction Attract, Engage, and Move Audiences to Action, 5/10
  • Hospitals Score Big with School Athletic Trainer Programs, 6/10
  • The New Normal in Women’s Health—Three Health Systems Share How They Engage Women Outside the Labor and Delivery Suite, 8/10
  • Bigger, Simpler Pays Off for Educational Medical Displays, 9/10
  • The Changing Face of Health Care Directories—From Print to Mobile Apps, 11/10

Strategic Issues/Trends

  • Accountable Care: Which Way Forward? 12/10
  • HMO Springboard Approach, 12/10
  • Standardized Medical Records, 12/10

Wellness/Prevention/Access

  • Obesity-Prevention Programs Yield Community Partnerships, Referrals, and ROI, 2/10
  • Faith Community Nursing Introduced in Phoenix Area—Improve Quality of Life, Aid Healing, Save Money, 8/10
eHealthcare Strategy & Trends

eHealthcare Strategy & Trends: 2009 Index of Articles

eHealthcare Strategy & Trends, January—December 2009

Awards

  • 2009 eHealthcare Leadership Award Winners, 11/09

Content

  • Content Is King! But Does That Make You the Slave? Strategies for Staying on Top of Web Site Content, 10/09

E-Business

  • Varying Administrative Options Can Help Health Plans Meet Consumer Expectations; Implications for Providers, 11/09

Intranet

  • User-Centric Design Can Significantly Increase Intranet Adoption, 8/09

Marketing/Communications

  • Unique Web Site Targeting Newcomers Engages and Informs, 1/09
  • Healthcare Provider Ads ‘Go Wild’ to Build Web Site Traffic, 3/09
  • Buy Online Offerings of Lo-cal ‘Traditional’ Media to Maximize Your Media Strategy, 4/09
  • How to Access Facebook Demographic Data, 4/09
  • Electronic Greeting Cards Promote and Support Causes—A Branding Vehicle, Too, 4/09
  • Ask the Expert: In Today’s Economy, What e-Strategies Should Be Deployed to Engage and Convert Consumers? 4/09
  • Ask the Expert: Should My Organization Consider Widgets? 5/09
  • Hospitals Take Digital Signage to the Next Level, 6/09
  • Online Humana Program Challenges Public to Improve Health, 6/09
  • West Coast Hospital Takes Artistic Approach to Digital Signage, 8/09
  • Ask the Expert: How Should Healthcare Organizations Blend Online and Offline Marketing Strategies to Achieve Their Organizational Goals? 9/09
  • Today’s Webcasts Bring TV Studio Action to Operating Rooms—Hospitals Explore Options, Approaches, and Expenses, 10/09
  • Unique Interactive Display Celebrates Life, Raises Funds, 10/09

Relationship Building

  • Ask the Experts: How Do Patient Portals Benefit the Organization and Its Patients? 2/09
  • Idaho System’s Three-Year Experience with a Homegrown Patient Portal Proves Positive, 7/09
  • Kaiser Study: Seniors Comfortable Using Online Healthcare Tools, 10/09
  • The Kids’ ER Waiting Room That Thinks It’s a Video Game, 12/09

Search Engine Strategies

  • The How and Why of Google Analytics—Moving Beyond Web Log Analysis Programs, 1/09
  • How to Ensure That Your Web Site Content Satisfies Both Search Engines and Visitors, 2/09
  • Organization Uncovers Strategies That Deliver Involved Web Site Consumers, 8/09

Social Media

  • Organizations Mine Blogs for Valuable Intelligence, 2/09
  • Social Networking in Healthcare Plays Increasingly Vital Role in Research and Patient Care, 2/09
  • Why Children’s Hospitals Love Facebook: Minimal Cost, Instant Access to Supporters … But Not Without Hazards, 4/09
  • The Social Media Manager: Coming Soon to a Marketing Department Near You, 6/09
  • Social Media Helps Hospital Connect and Communicate During Crisis, 7/09
  • How Organizations Can Use Twitter and Articulate a Measur-able Value to the C-Suite, 9/09
  • WellPoint Jumps Into Social Media with Early Successes, 9/09
  • Guidance in Establishing a Social Media Policy, 9/09
  • Online Patient Communities: What’s Working, What’s Not, and Why the Jury Is Still Out, 12/09

Strategic Web Initiatives

  • Ask the Expert: How Can Web Technology Engage, Support, and Retain Board Members? 3/09
  • Eyes on the Future, Children’s Hospital Boston Turns to Tweens, 5/09
  • Special Cancer Survivor Events Go Online—From Concept to Live Site in Less Than 10 Days, 7/09
  • Special Web Site Enhances Provider Communication Skills, 9/09
  • Community Health Network Looks to Mobile Communications to Enhance Customer Relations, Support Patient Safety and Care, 11/09

Strategy/Planning/Site Development

  • Innovative, Cutting-Edge Virtual Tours Engage, Inform, and Enhance Experience, 1/09
  • Most Companies Not Ready to Design Web Sites for Desirability, 1/09
  • Survey Shows Growing Consumer Interest in New Media and Online Health Tools, 3/09
  • Hospital Web Priorities Revealed in e-Health Innovation Survey, 6/09
  • Ask the Expert: How Do You Make Your Web Site Sticky? 7/09
  • Intermountain Healthcare Gets the Most Out of a New Content Management System, 7/09
  • How to Select a Search Marketing Vendor, 7/09
  • What You Need to Know About Wrapping Related Web Site Content Around User Interest, 8/09
  • Ask the Expert: How Can a Healthcare Organization Get the Most Out of Its Online Physician Directory? 10/09
  • Analysis of Nearly Two Million Healthcare Conversations Will Provide Health System with Valuable Insights, 11/09
  • Ask the Expert: What Are the Key Trends in Healthcare Web Site Development? Two Parts, 11/09 & 12/09

Technology

  • Remote Patient Monitoring: A Critical Tool for Reducing Readmissions and ER Visits, 3/09
  • Biometrics Takes Hold in Healthcare, 5/09
  • Ask the Expert: What Is the Best Way to Connect the Enter-prise to the Community? 8/09

Trends, Developments, Online Demographics

  • Ask the Experts: What Will 2009 Mean for e-Healthcare? 1/09
  • How Health Plans Are Addressing the Weak Economy and New e-Healthcare Technologies, 3/09
  • Internet Usage Growth Greatest for Age 40-Plus Popula-tion, But Social Networking Skews Younger, Finds Survey, 4/09
  • Marketers Plan Increased Social Media Spending Despite Recession, 5/09
  • What Do Your e-Healthcare Colleagues Think About Some Key Issues? 12/09

Usability of Web Sites

  • Improved Web Site Usability Generates Organizational Cost Savings, 2/09
  • Ask the Expert: What Is the Best Way to Measure Web Site Customer Satisfaction? 6/09
  • Get the Most Out of Your Web Site Usability Testing, 8/09

Web Site Reviews

  • Visiting Nurse Service of New York, Good Samaritan Hospital—High-Risk Breast Cancer Program, Bloomington Hospital, 1/09
  • Cancer Treatment Centers of America Virtual Experience, Siteman Cancer Center—Your Disease Risk, Sutter Health—Thedoctorforyou.com, The Children’s Hospital at Montefiore Virtual Tours, 2/09
  • The Scarborough Hospital, Sharing Mayo Clinic, AstraZeneca’s Symbicort, 3/09
  • Methodist Medical Center of Illinois—MyMethodist.net, John C. Lincoln Hospitals, National Ovarian Cancer Coalition, Beverly Hospital, 4/09
  • Kognito Interactive, Lee Memorial Health System, Midwest Center for Stress & Anxiety, Brooks Community Resource Center, 5/09
  • Phoenix Children’s Hospital—Handprints, Cooper University Hospital, 6/09
  • Southeast Missouri Hospital, Cypher Sirolimus-Eluting Coronary Stent, Loma Linda University Medical Center—Perspectives, Main Line Health Heart Center, 7/09
  • LifeBridge Health—The Sandra and Malcolm Berman Brain & Spine Institute Finally Answers, LifeBridge Health—BraVo, Mount Carmel Health, Lexington Clinic, 8/09
  • Children’s Healthcare of Atlanta—My Family Health Spot, St. Vincent’s Healthcare, Helen DeVos Children’s Hospital, 9/09
  • VCU Medical Center, Is It Low T? Solvay Pharmaceuticals, CarePartners Health Services, 10/09
  • Hospital for Special Surgery, Sutter Health, 11/09
  • The University of Texas M.D. Anderson Cancer Center—Making Cancer History, WellPoint—Anthem, 12/09

Web Tools

  • Use of Medical Animations on Healthcare Web Sites Surges; iPhone Application Offers New Opportunities, 5/09

 

Strategic Health Care Marketing Logo

Strategic Health Care Marketing: 2009 Index of Articles

Strategic Health Care Marketing, January – December 2009

Accountability/Database Marketing
Database Marketing

  • Marketing Performance Report Reinforces Accountability, Helps Break Down Barriers Between Marketing and Clinical Areas, 6/09
  • Customer Relationship Management Boosts Revenue and Marketing Efficiency—New Movers Serve as Example, 12/09

Advertising/Communications

  • ‘Ambient Advertising’ Helps an Indiana Startup Gain a Strong Foothold, 1/09
  • Five Lessons Participants Say They Have Learned from the ‘Ambient Advertising’ Campaign, 1/09
  • Boiling Ideas Down to Basics: South Carolina System Uses Simple Messages and Unconventional Cartoon TV Spots to Build a Following in Its Market, 2/09
  • Takeaway Lessons from South Carolina System’s Campaign, 2/09
  • Smart Strategies for Health Care Advertising in Tight Times, 3/09
  • Tease, Get Emotional, Then Talk Business—Three-Step Ad Campaign Builds Awareness and Referrals, 4/09
  • Four Tips for Hospital Advertisers, 4/09
  • Experts Speak Out About Social Media’s Place in the Health Care Marketing Mix, 6/09
  • Marketing Health Care to the Modern Procrastinator, 8/09
  • Will We Never Learn? 11/09

Brand Management

  • Sprucing Up a Work-a-Day Image: Occupational Therapy’s New Brand, 5/09
  • Picking a Good One—How to Name a Physician Group, 9/09
  • Ambassadors in the Streets, Local Advertising, and Focused Message Are Key Components of Rebranding Campaign, 11/09

Business Development

  • Perinatal Mental Health Programs Get Solid Returns, 1/09
  • Overseas Medical Tourism Spurs Trend in Domestic Medical Travel, 3/09
  • Concierge Medicine Programs: An Update, 3/09
  • Economy ‘Ideal’ for Occupational Health Programs: Consultants Say Distracted Hospitals Are Largely Ignoring the Opportunity; A Few Noteworthy Exceptions, 5/09
  • Texas Group Seeks to Emulate Northern Stars, 5/09
  • Some Services Are Small but Mighty, 6/09
  • Global Recession Affects Medical Tourism Trade, 7/09
  • Complementary Medicine Gives ‘Luster’ to Hospitals, 7/09
  • Retail Strategies for Health Care Organizations: Is Now the Time? 9/09
  • Incontinence Centers Shine Bright Light on Problem, 10/09
  • Miami Seeks Patients from Outside the United States in Collaborative Venture, 10/09
  • Health Care Retail Clinics Continue to Expand, 12/09

Consumerism/Customer Relations and Service

  • Advocating for Patients—Implications for Hospitals, 3/09
  • How Hospitals Bring Patient Relations Initiatives to Life—Does Marketing Play a Special Role? 8/09
  • Administrative Rounding Boosts Satisfaction Scores, 9/09
  • Patient Relations Programs Drive Loyalty, Top-Line Revenue—Recruiting, Employee Engagement, Innovation Strategies Play a Role, 10/09

Innovation

  • Michigan System Opens New Hospital That Exemplifies ‘Health and Healing Beyond the Boundaries of Imagination,’ 3/09
  • Executives Assume Front-Line and Support Staff Jobs—COO as Patient Transporter for the Day, 12/09

Market Research

  • Use Market Research to Strengthen Your Financial Health, 5/09
  • Boomer Women Are Not Like Women of Years Past, 6/09
  • Immediate Feedback Tool Ups Patient Satisfaction Score, 6/09
  • Mystery Shops Can Help Detect Key Problems That Keep Patients Away, 8/09
  • Mystery Shopping Nuggets, 8/09
  • Alternative to Traditional Focus Groups Saves Money, Offers Flexibility, 9/09
  • Think Your Market Research Is Working? Think Again. Questioning Traditional Research Methods and Exploring the New, 10/09
  • Additional Insights—Resources for Getting Closer to the Customer, 10/09
  • University of Michigan Health System Pilots Experience Mapping in Patient-Centered Skin Cancer Program—A Framework for Destination Marketing; Creating Patient, Physician Advocates, 11/09

Physician Relations/Operations

  • Medical Staff Engagement, 2/09
  • Physician Mentoring Boosts Recruitment and Retention, 4/09
  • Helpful Resources for Physician Mentoring, 4/09
  • Physician Retention, 4/09
  • How Physician Engagement Drives Physician Satisfaction and Market Share, 4/09
  • ‘Surgicalist’ Programs Create Efficiencies, Attract Physicians, 11/09
  • Meridian Health Pilots Sophisticated Physician-to-Physician Marketing Program—But Future Path Uncertain, 11/09

Planning

  • Strategists Face Financial Fear Factors, 2/09
  • Marketers Need to Lead Miracle on Main Street, 2/09

Public Relations/Advocacy

  • Hospital Hospitality Houses Thrive Despite Being Unprofitable—Think Mission, Goodwill, and Word-of-Mouth, 2/09
  • Transforming PR Tactics in a Troubled Economy—How Will Patients and Other Stakeholders React When Expensive New Hospitals Open in Some of the Nation’s Hardest-Hit Areas? 4/09
  • Media Relations’ New Realities, 4/09
  • How Hospitals Should Respond to Consumer Questions About Their Economic Stability, 6/09
  • How to Work with—and Around—Ineffective Spokespeople, 11/09

Quality and Outcomes

  • Text Message Reminders Can Expand Relationships with Patients and Improve Outcomes—But Short Message Service, or SMS, Communication Isn’t Perfect, 7/09
  • Texting Innovation, 7/09

Sales and Promotion

  • Physician Liaison Programs: Do’s and Don’ts, 5/09
  • The Business of Manners, 8/09

Strategic Issues/Trends

  • Top Trends Affecting Health Care Marketing in 2009, 1/09
  • Health Care Reform Has Implications for Marketers—Get Used to the ‘New Normal,’ 12/09

Wellness/Prevention/Access

  • Hospitals Get Serious About Wellness, Starting with Waistlines of Their Own Employees, 7/09
  • Dual Campaigns Tempt Employees to Eat Well, Lose Weight, 7/09
  • A Focus on Cultural Diversity Pays Off, 8/09

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Welcome to the Plain-English Media Corporate Blog

Plain-English Media is an independent, privately-held publishing company. We produce HOAleader.com, the Practical Guide to Homeowner Association Management.

HOAleader.com is a membership site for homeowner association and condominium board members, community association managers, and advisors or vendors to HOAs.

HOAleader.com’s attorney editors and experienced journalists constantly research the latest developments in HOA law affecting homeowner and condominium associations across the U.S. Then we publish plain-English analyses of what those developments mean to you as an HOA leader, and what you need to do now to comply with HOA laws, steer clear of legal trouble, avoid or resolve conflicts within your homeowners association, make HOA management easier, and safeguard your community association’s property values and quality of life.